The Rabbit Hole
The Rabbit Hole is a brand design project that I created in 2020, inspired by 826 stores around the globe. The Rabbit Hole is a victorian style, fun boutique that sells all things fairytale. The designs were inspired by vintage haberdasheries and include tons of imagery from everyone's favorite fairytales and stories from their past. This project was extremely exciting to create, starting from nothing and creating something beautiful is a very rewarding feeling, and I am super happy with how this project turned out.